Richard J. Krauland

The author’s grandparents were immigrant farmers to America circa AD 1900. His parents grew up during the Depression and World War Two, which prevented them from completing even a high school education.

He has been married for over fifty years to his wife who he met in a calculus class. They have two children, both of whom are scientist and engineers. His close family circle now includes an electrical engineer, a PhD experimental plasma physicist, a rocket scientist, a PhD biotechnology engineer, and multiple medical doctors and attorneys. The author describes himself as a philosopher by nature, a mathematician by education, and a builder of a billion-dollar-plus company by profession.

Despite suffering from two lifelong illnesses, and once being temporarily paralyzed from the neck down in an automobile accident, he has experienced remarkable success in life. He says his success accelerated tremendously when he was in his early forties, once he understood what was really going on in the world.

One thing Rich thinks makes him unusual is that he has never lost his idealism. The truth is a stubborn thing, and we ignore it at our own peril.  Even if being faithful to your principles seems to cost you something, that is a price we all must pay.  In the long run it will provide the best results.

As time passes there are many reasons for people to become cynical.  There are many temptations and rationalizations available to justify varying from the eternal verities of Truth, Justice, and Charity.  However, Rich has always believed that any such deviations are a mistake. 

Fidelity to these values, under any circumstances, is what qualifies them to be “principles”.  Rich now understands that the rewards for this fidelity is often mysterious, and hard to foresee. However, it is always there.  In these writings, Rich explains why that works.

This book is his effort to help everyone to separate the truth from the misconceptions that cause people to fall short of their goals. By applying his new insights, provided by the past fifty years of mankind’s incredible scientific advances, he is confident that everyone can be successful in life.

Now in his seventies, Rich is continuing his career as an author, in order to help and encourage others to find their path to happiness and success. It’s never too late! Let’s get going.